Case Study: Delivering Excellence for Generation Amazing – Qatar
Client: Generation Amazing, Qatar Project: Production of 100 Aluminum Alloy Football Trophies
The Initial Challenge: Quality & Design Flaws
MC ART AWARDS was commissioned by Generation Amazing Qatar, to produce 100 aluminum alloy football trophies with wooden bases. Our client had previously ordered a batch of these trophies from another supplier in 2024, but encountered significant quality issues.
The original design, comprised of three separate components, was assembled using a method that relied on only three screws. This approach, likely chosen by the previous supplier for its simplicity and cost-effectiveness over a more challenging integrated screw design, unfortunately led to instability and deformation of the trophy. Furthermore, each trophy weighed a substantial 800 grams, exceeding the client’s desired weight.
Generation Amazing tasked MC ART AWARDS with a multi-faceted challenge: to re-engineer the trophy for integrated stability, reduce the weight by 250 grams per unit, and maintain a per-unit cost under $50 USD, all while preserving the original aesthetic design and dimensions.
Our Innovative Solution: Engineering for Excellence
Upon receiving this request, Evan, our Product Manager at MC ART AWARDS, collaborated closely with our product design department. Their mandate was clear: develop a new assembly solution that would achieve integrated fixation and a significant weight reduction without altering the trophy’s external appearance or dimensions.
Through dedicated coordination and innovative problem-solving between our design and production teams, a successful manufacturing plan was devised. We not only met but exceeded the client’s expectations, successfully producing all 100 trophies with the required specifications. The entire process, from initial design conceptualization to client order and final production, was completed within an impressive 15-day timeframe.
overcoming Supply Chain Obstacles: A Commitment to Integrity
The project presented an additional layer of complexity when the client requested customized packaging. The packaging boxes required a metal logo badge, a high-density fiberboard (MDF) core wrapped in black leather, and an EVA foam insert for secure trophy placement. As MC ART AWARDS does not specialize in packaging production, we sought an external partner.
Unfortunately, our initial packaging supplier failed to meet the agreed-upon 15-day deadline. More critically, they unilaterally deviated from the specifications, using cardboard instead of MDF and leather, and employing hot stamping instead of a metal logo badge. This resulted in packaging that was entirely unsuitable and unacceptable.
Recognizing our commitment to a 25-day total delivery promise to Generation Amazing, we immediately sought an alternative. We swiftly engaged a nearby packaging factory, offering double the standard price to expedite production within a strict five-day window. To ensure quality and adherence to specifications, we assigned a dedicated team member to supervise the production process on-site.
This proactive intervention allowed us to successfully complete the packaging and prepare the trophies for shipment from Shenzhen Port to the client’s office in Doha, Qatar, within the stipulated timeframe. While this unforeseen setback resulted in a $1,000 USD loss on the order, we firmly believe that upholding our commitment to the client was paramount. This experience reinforced our core belief that integrity and reliability are the cornerstones of long-term success.
Project Results: Delivering on Our Promise
Successfully re-engineered and produced 100 integrated, lighter trophies.
Achieved a 250-gram weight reduction per trophy while maintaining original design.
Controlled per-unit cost within the client’s $50 USD budget.
Completed trophy design and production within 15 days.
Overcame significant packaging supply chain issues to ensure on-time delivery.
Maintained client trust and commitment despite unforeseen challenges.
